This morning, the 'cast had a classic story line-up -- breaking news, sports interview, weather report -- tied up in a neat 2-minute, 20-second package. Production values were excellent! The sound and lighting problems that marred some of the shows earlier in the semester have been cleaned up, and anchor Lacey Vaughn and weather reporter Allison Weeks have learned to relax and present a comfortable and conversational report.
|Annie Maize's energy and preparation have resulted|
in professional sports reports on the webcast.
It's clear to everyone who has been watching the webcast video editor Nick Kinoshita and his group have put a lot of effort into shaping up the show. I like the odds that they'll be able to continue to produce a consistently excellent report every day.
- Simplify the writing to make it more conversational and easier to understand. A broadcast story should not sound like the same story in print. (I wrote a how-to about this earlier this year.)
- Have video or at least photos for every story. Think how much stronger this morning's lead piece about the fires on Sixth Street would have been if viewers could have seen images of burned couches and porches.